When you partner with Acara Partners to market your aesthetic medical practice, you don’t have to choose between customized, comprehensive services and medical spa industry expertise. Whether you’re interested in establishing your online presence and visibility, elevating your brand identity and awareness or reaching and converting a wider audience of potential clients, we offer everything Continue Reading…
How Management Operations and Marketing Work Together
It’s natural to think that marketing is the answer to every business’ shortcomings. Certainly, marketing is a very important vehicle to generate brand awareness, promote specials and bring patients in the door. A strong marketing strategy will help to drive leads to a practice. When done effectively over time, these marketing efforts can support an Continue Reading…
2024 Medspa Industry Trends
Wondering what the future holds for the ever-changing medspa industry? Curious how you can take advantage of current industry trends? We recently spoke with our co-founder and CEO Francis X. Acunzo about his thoughts regarding the top three medspa trends we will be seeing in 2024: 1. Weight loss programs: Semaglutide We are seeing more Continue Reading…
How to Get Your Medical Spa Ready to Sell
If you are a medspa owner and thinking about selling your practice, you might be Googling how to prepare your medspa for an acquisition. There are many questions to ask, such as, “Is our service mix big enough?” and “How well are sales spread across the services we offer?” The aesthetic medical business experts at Continue Reading…
New Podcast Episode | Part 2: The State of Medical Aesthetics in 2023
Earlier this month, Acara Partners’ CEO Francis Acunzo met with PatientNow’s Audrey Neff to record an episode of the True to Form Podcast. This episode, ‘Part 2: The State of Medical Aesthetics in 2023,’ was produced as a follow up to the Part 1 episode recorded in April. During this conversation, the two aesthetic medical Continue Reading…
The Role of Medspa Consultants: What to Expect and When to Hire
Before jumping into the fast lane to open your medspa as soon as possible, it is best practice that you are organized with your practice’s vision, budget and timeline. Many successful medspas have achieved a foundation for an efficient process by hiring an experienced business consulting team. One of the many benefits of having a Continue Reading…
Importance of SEO-Optimized Website Content
When it comes to search engine optimization (SEO), content is king — and quality content is even better. There’s a lot of SEO research that goes into effective content creation, including keyword research, a process that involves analyzing popular searchable terms on search engines like Google. Now, you could just put all these words on Continue Reading…
Need a Business Plan for Starting a Medspa?
Acara Partners understands that opening a medical spa is no easy venture. For the past 20 years, Acara has proven to hundreds of clients that the first step on the path to success begins with partnering with the right team of professionals from concept to open doors. When we are hired by entrepreneurs and physicians Continue Reading…
Thinking About Starting a Medical Spa?
The initial stage of medspa development is an exciting and scary time for entrepreneurs and medical providers alike. Wondering where to start? The business development team at Acara Partners speaks to hundreds of ambitious individuals each year with two things in common: the desire to develop a medspa, and the uncertainty of where and how Continue Reading…
New Podcast Episode: ‘The State of Medical Aesthetic in 2023’
Last week, Acara’s CEO Francis Acunzo sat down with PatientNow’s Audrey Neff to record an episode of the True to Form Podcast. During the episode, ‘The State of Medical Aesthetics in 2023,’ the pair discussed the past, current and future state of medical aesthetics. In a lively conversation with Audrey, Fran shared the top mistakes Continue Reading…