We interviewed our CEO, Francis Acunzo, to learn his top tips for medspa marketing in the current economy. In our “Medspa Advice on the Economy” Instagram reel, Fran responds to the recent buzz about the current economy causing concern among medspa owners. Fran advises, “Focus on the marketing spend that you are currently doing. Maintaining Continue Reading…
Development and Design: Building Your Medspa’s Website from the Ground Up
All the marketing efforts in the world would be futile without first establishing a website for your practice. A website is where everything culminates — it’s the place you want to drive all potential clients to, whether the traffic is coming from Google Ads, social media or email marketing. The end goal is to generate Continue Reading…
The Role of Medspa Consultants: What to Expect and When to Hire
Before jumping into the fast lane to open your medspa as soon as possible, it is best practice that you are organized with your practice’s vision, budget and timeline. Many successful medspas have achieved a foundation for an efficient process by hiring an experienced business consulting team. One of the many benefits of having a Continue Reading…
Importance of SEO-Optimized Website Content
When it comes to search engine optimization (SEO), content is king — and quality content is even better. There’s a lot of SEO research that goes into effective content creation, including keyword research, a process that involves analyzing popular searchable terms on search engines like Google. Now, you could just put all these words on Continue Reading…
Site Selection Analysis
Acara Partners provides full-service consulting to physicians, medical providers and entrepreneurs to develop successful aesthetic medical practices nationwide. With a methodical approach, our team of business development experts guide our clients in every step of the medspa development process — from concept development to open doors. After the medspa concept is developed, our consulting team Continue Reading…
Creating Your Medspa Brand
A strong brand synchronizes all the elements of your business — from your website identity to your physical space — to tell a consistent story. During a Brand Envisioning session with Acara Partners, our team of experts will explore your medspa’s vision to create your brand’s identity thoughtfully and meticulously. To do that, we will Continue Reading…
Need a Business Plan for Starting a Medspa?
Acara Partners understands that opening a medical spa is no easy venture. For the past 20 years, Acara has proven to hundreds of clients that the first step on the path to success begins with partnering with the right team of professionals from concept to open doors. When we are hired by entrepreneurs and physicians Continue Reading…
Social Media Best Practices for Medspas
The digital marketing landscape has changed drastically over the past decade. What once was the best way to market your business has now evolved into something faster, better and more cost-effective. We’re of course talking about social media, one of the most powerful tools at your disposal for reaching potential clients and establishing your brand. Continue Reading…
Keys to Successfully Marketing Your Medical Spa
The foundation of a strong marketing strategy begins with the development of a unique brand look and voice. A medspa with a consistent brand will be more successful in its touchpoint efforts to generate brand awareness and drive patient bookings. Acara Partners specializes in marketing strategy for the aesthetic medical industry. Time and time again, Continue Reading…
Thinking About Starting a Medical Spa?
The initial stage of medspa development is an exciting and scary time for entrepreneurs and medical providers alike. Wondering where to start? The business development team at Acara Partners speaks to hundreds of ambitious individuals each year with two things in common: the desire to develop a medspa, and the uncertainty of where and how Continue Reading…
