The practice manager for one of our clients contacted us recently and felt that the upcoming month’s sales projections were too low! This practice had surpassed their budget goals for the previous two months and the practice manager certainly expected this trend to continue.
That led me to contemplate: what are the top attributes of a great practice manager? Now understand – over the past 30+ years in this business I have worked with over 200 managers at locations that I either owned, operated, or both, so clearly I’ve seen the good, the bad, and everything in between.
Ok, so here we go- Francis X. Acunzo’s “Top 10 Attributes of a Successful Practice Manager”:
1 Embraces a service culture and promotes it throughout the organization.
2 Intuitively understands that selling is all about identifying client problems and concerns and offering the best possible solutions.
3 Is a “smart doer”: is able to “do” the job today just like yesterday but even better.
4 Maintains a positive attitude even during times of adversity.
5 Manages their time wisely, minimizing their office time especially when clients are in the spa.
6 Understands their role as “Medical Maitre d’”: the person who welcomes the clients and insures that they are comfortable and well taken care of throughout their visit.
7 Is challenged by company goals and leads their team to success by setting individual and team goals, monitoring the goals and rewarding achievement. 1
8 Coaches, mentors and inspires the team to model their behaviors thus leading them to greater success.
9 Enjoys community involvement and is comfortable with group events and presentations.
10 Is a great listener.
Contact us here at Acara Partners to tap into THE experts in the aesthetic medical field. And be sure to check out the Aesthetic Business Institute, our newest company entity, that will be launching the fall of 2017 to provide the industry with the latest in business knowledge and intelligence.