For the past 6 months everyone has heard me state over and over again Acara’s MedSpa Mantras, in hope of getting everyone through this deep recession:
- “effective marketing and solid management”
- “manage with R&D: rigor and discipline”
- “service culture with a sales focus”
- “communicate your unique selling position”
- “focus on your points of differentiation”
- “fair business practices”
- “market with R&R” repeat & referral”
This month our “Poster Child” of a Medical Spa, AVIE! proved that if you believe and implement these words of advice and make them your Medspa Mantras it will pay off.
They opened in a very competitive market, Leesburg, VA and proceeded to beat their budget by almost 7 times jumping out of the gate above their break-even in their very first month of operation.