As so often, my blog posts come from questions I am asked throughout the week as I speak to so many owners and operators of Aesthetic Practices and MedSpas. This weeks hot topic was about marketing and specifically the question, “how do I reach more people for less money”?
Deb Roberts, Medspa and Aesthetic Practice Internet Marketing Strategist (also happens to be Acara’s VP Marketing) thinks the answer is simple, the Internet. What is amazing to her is that so many businesses don’t take full advantage of this inexpensive vehicle to communicate their message. “There are so many opportunities starting with having a Search Engine Optimized (SEO) Website, to link building, to launching social networking sites i.e. Facebook,” remarked Deb.
Since one of Acara’s missions in the world of Medical Spas and Aesthetic Medicine is to lead with education I asked her to do me a favor and provide anyone who is interested 15 – 20 minutes of her time to discuss the many Internet Marketing Strategies that she has seen successful. In addition, if you have any success stories you would like to share, please post them or call Deb to share them directly.
I’ve asked her to take all of the great knowledge she has and the information you provide and put together a featured Webinar in our upcoming Q2 Webinar series.
I’m sure everyone is looking forward to listening to her insight and expertise.