Acara held its first Marketing and Sales Seminar this past Monday, October 27th in Branford, CT. The event was a great success with over 40 people in attendance. Deb Roberts, Acara’s VP Marketing presented the morning session on Marketing your Medical Spa. I presented the afternoon session which focused on Selling Medical Spa Services supported by Sandi Unkrur our Medspa Operations Director and Sales Guru.
Each attendee received a 100 page workbook including numerous handouts and worksheets to help them organize and coordinate their Medspa Marketing and Sales program once back at their spa or practice. In addition, our gold sponsors filled everyone’s duffle bag (Acara’s gift to each attendee) with Benev skin care products and a New Beauty Magazine. Our Platinum Sponsors: Sciton Laser, Robard Corporation and Canfield Imaging Systems presented to the group during lunch and had their technology and products on display throughout the event at their presentation tables. The education sponsors were the Medical Spa Society and the International Medical Spa Association.
We spent over 7 hours sharing our knowledge and expertise. The group had numerous questions that added to the discussion and provided a great networking environment where attendees learned from each other as well as the Acara experts.